Sheifunmi rallies influencers for World Aids Day’s #GetNaked campaign

Mo Eazy

The 2014 edition of the ‘Get Naked’ campaign kicked off with a closed shoot in April, which held at Ovation Magazine head office in Lagos, Nigeria. The closed shoot had famous faces such as Tee A, Ashionye, MTV VJEhiz, Taofick Okoya, 2013 Elite Model Winner Nneoma Anosike, Vector, Nikki Laoye, Bassey Ikpi, Zaina and many more getting naked for the initiative, with Sunmisola Olorunisola as the official photographer for the campaign.

Get Naked’ is a creative photo campaign created by SheiFunmi Nomia-Yusuf to raise awareness about the risks of the incurable HIV/AIDS disease amongst teenagers and young adults. This initiative is primarily a result of the social and psychological stigma associated with the  HIV virus as well as the AIDS disease.

The aim of this initiative is evident in it’s tagline: Go “BOLD” and “BARE”….protect yourself! As Nigerian youths, we know people that live with this disease undergo prejudice as well as stigmatization and as a result, disclosure is less and risks of infection are high.

Continue reading Sheifunmi rallies influencers for World Aids Day’s #GetNaked campaign

#icebucketchallenge: 5 Recipes for a Successful Social Media Campaign

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This has been siting in my draft for quite a while now and it’s high time I pushed the publish button, but make no mistake, this is not the last you’d read about the #icebucketchallenge, in fact so many other social media campaigns have started to model after it and more will come after.

However, a closer look at the viral online campaign allowed me identify 5 main recipes for a successful social media campaign. So let’s get to it:

Continue reading #icebucketchallenge: 5 Recipes for a Successful Social Media Campaign

Photos from SheiFunmi’s #GetNaked HIV/AIDS awarness campaign

“This project applies to everybody because we are not focusing on HIV/AIDS awareness alone. One main aim of #GetNaked is to tell it all, breaking down the façade. Nothing is black and white; there are always different shades. Baring it all as youths, talking about sensitive issues in our society that affect our lives and us in general.” Founder, SheiFunmi dished about the project.

The #GetNaked Campaign is a global awareness campaign which will take place “in different cities, in different countries” with the first leg of the global tour kicking off in Nigeria.

Featured in the #GetNaked campaign preview photos are rapper Slim T, radio personality Kore Brown, comedian Owen Gee, 2013 Elite Model Look Winner Nneoma Anosike and Writer Kecy Anosike.

Follow the campaign on Twitter @projectgetnaked, Instagram @getnakedcampaign.

As seen on Olorisupergal